I have some big news!
So a few days ago, I was contacted by an incredible new sustainable startup fashion company called VIDA, based out of San Francisco. The VIDA staff found my work online and enthusiastically invited me to design some new scarves and silk shirts for their lineup using my paintings – particularly my charcoal and watercolor work. Once I did my research and discovered the amazing and fresh approach they are taking to create ethical and sustainable fashion, I knew I wanted to get on board.
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VIDA’s story is that of the rich, interconnected world we live in — the story of contemporary life and mindful, global citizenship. They believe beautiful products should create beauty every step of the way, and they are truly re-imagining fashion and commerce from the ground up. Not only are they producing ethical and sustainable fashion, VIDA is taking a portion of the proceeds and using it to provide literacy programs to their makers – providing them with the resources to learn to read, write, and do basic math – and build a better life for generations to come.
This piece excites me most of all. How could you NOT want to join in this revolution?
With the help of the amazing VIDA staff, I have chosen 7 pieces to be made into these delicious wearables.
There are now eight products up on my VIDA Voices page, and each product that reaches 5 pre-orders within the next 14 days, VIDA will produce for resale in the broader market. If a piece does not reach 5 pre-orders, it will not be created.
As extra enticement for this 14-day period only, VIDA is offering the coupon code VOICES for 25% off of any pre-orders — which makes these 100% Modal scarves incredibly reasonable at $30 and an epic $56 for the silk shirts! AND if you order by the end of this month, they have a special on international shipping for only $5 USD! (Usually it’s $35, so this is a huge savings opportunity to hop on if you see something you like).
Here are the pieces chosen for my VIDA Voices Collection.
These scarves are made out of 100% MicroModal® by Lenzing, a luxuriously soft botanic silk fabric made out of European beechwood. Because of modal’s botanic origin, it is particularly eco-friendly and its fineness is comparable to that of natural silk. MicroModal® offers a soft, beautiful sheen, with colors that are bright and vibrant.
Each piece in the Charcoal Trees Series will be recreated as a beautiful and luxurious 100% Modal scarf, as will Antelope Canyon Two.
The completely natural fiber of this scarf is made in a fully integrated facility in Austria, optimized for production synergies and energy conservation by using eco-friendly production processes. The fabric is woven in a small factory in Pakistan. VIDA collaborates with the owner and workers of this factory to produce the perfect thread-count and weave for optimal softness and sheen.
AND …these scarves are enormous! Because of the handmade process, they range in size from 24.5”-25” X 76”-77”. Wrap yourself up sooooo nice!
Scarves are usually sold for $40 USD but use the coupon code VOICES to receive 25% OFF any preorders (which makes these scarves only $30!)…and again, there’s a special $5 USD on international shipping only until the end of this month.
Summer, Ready, Vast and Charcoal Trees One will each be recreated as stunning, flowy silk tops.
I could not be more excited to share this collection with you. For me, this is a huge step toward realizing my dream of bringing the art of nature to every aspect of life – sustainably and ethically.
Sizing Chart for the silk tops are as follows:
*Note: Tops fit true to size but have a drapey cut — please size down if you prefer a snug fit.
Small: Bust – 32″, Hips 38” (US Size 0–2)
Medium: Bust – 34″, Hips 39” (US Size 4–6)
Large: Bust – 38″, Hips 40″ (US Size 8–10)
I’m ordering the Vast Silk Tee for myself 😉
If you love any of these delicious scarves or tops, or know anyone that would as well, simply click HERE to pre-order any one or more of these scarves and ethereal silk tops. Don’t forget to include coupon code VOICES to get 25% off (that’s just $30 for each of these lovely scarves, and $48-56 for the silk tops!)
From artist, to maker, to you. That’s it.
The international shipping for $5 deal is also incredible. That is a $30 savings! A whole scarf’s worth! Folks from all over the world can purchase, and help give back.
But remember, pre-order only lasts for 2 weeks from today. If you pre-order a piece and it doesn’t hit the minimum 5 orders, you pay nothing.
Please help me to spread the word by sharing this post with your friends and family through email, social media or in person.
Being able to be a part of this amazing startup will mean the world to me – so for those of you that love flowy, delicious fabrics, or those of you that love sustainable and ethical business practices, or those of you that love the environment and making the world a better place, or those of you that love me – just skip on over to the site and pre-order your favorite piece for yourself (you deserve it) or a loved one. They will love knowing that they are representing the future of sustainable fashion whenever they wear it 😉
Thank you so much for taking the time to read this exhaustingly long email – I am so very grateful for you.
With so much love and gratitude,
Emily 🙂
MORE ABOUT VIDA:
